Let me begin by asking you this:
When you find yourself writing up an electronic mail to a possible expertise Agent, Manger or Casting Director that you just just lately related with, do you are feeling like you’re over-explaining your self in your electronic mail pitch?
Do you wrestle making it sound spectacular with out sounding “braggy”?
Does it really feel like you’re pushing your character to shine via whereas nonetheless preserving it temporary {and professional}?
Should you answered “YES” to any of this (or cringed whereas studying these questions… or had slight coronary heart palpitations as a result of writing a very good cowl letter is STRESSFUL) then Expensive Actor, YES you want a web site!
Do you want any ole web site? NO!
DO NOT waste your cash on a web site in case you are simply going to principally make it like an Actors Entry profile and have every part slapped up there boringly…
DO INVEST your cash in designing a web site if you’ll do it proper. Take time to develop a model primarily based on analysis (or rent somebody who will help you develop your model) and optimize your web site to perform as a PREMIUM PITCH PACKAGE. As a result of on the finish of the day, that’s what a GOOD Actor Web site will do for you: It’ll perform as your 3 Dimensional Cowl Letter and do “The Humble Brag” for you so that you don’t should in your electronic mail pitches.
Take into consideration if you have a look at a present poster, let’s say Stranger Issues for instance, what does that poster inform you concerning the world? In regards to the tone of the present? In regards to the premise?
Effectively, your actor web site is principally the present poster to who you are as an actor/human! A great web site lets you present extra and say much less, as a result of your web site does all of the speaking so that you don’t should if you pitch your self!
So my recommendation to you in the case of starting your actor web site journey is that this:
Take the time to develop your model first as a result of good branding is what differentiates your web site from functioning as a portfolio web site (like Actors Entry) to serving you as a Premium Pitch Package deal.
Briefly, my definition of Branding is the best way to marry your essence with the trade. Branding IS NOT Typecasting OR placing you in a field to color a 1 Dimensional image of what “Archetype you play.” It’s way more intricate and deeper than that. – – – I’ll write one other weblog about my definition of an Actor Model as a result of there are such a lot of controversial opinions about this and I PROMISE you my model of branding is MUCH completely different from what you’ve heard.
Should you’re fighting the best way to start this Actor Web site + Branding Improvement journey and are able to take the leap and rent knowledgeable, let’s join! I assist actors day-after-day degree up their actor web sites to perform as a Premium Pitch Package deal, and I will help you too. Schedule your Free 20 Minute Session to get began.
-Kristina Horan, Head Web site Designer + Model Developer at Kristina Horan Web site Designs.
